Anthony McLoughlin Digital Marketing Specialist
Anthony McLoughlin is a highly innovative and accomplished digital marketing executive with over 15 years of multiple-brand retail, agency and publishing experience with a proven record of accomplishment in digital marketing, social media, mobile strategy, digital content, and CRM.
Most recently, Anthony was Vice President of Digital Marketing at bebe stores, inc where he oversaw the digital-marketing presence for online, mobile, and stores focusing his efforts on combining digital and m-commerce for a seamless consumer experience. Additionally, Anthony managed the digital direct marketing channels, CRM, Social Media and mobile channels, consistently delivering double-digit ROI annually.
Anthony’s previous experience includes Senior Director of Digital Marketing for Aeropostale, where he spearheaded the growth of their digital marketing department. He has also worked at Gap Inc, leading Gap Canada’s online and in-store marketing, and was previously part of the Banana Republic advertising team. Before entering the retail world, Anthony co-founded Planet Magazine, an international lifestyle publication with distribution in over 30 countries, and served as Publishing Director for four years.
Anthony has been a frequent speaker at Ad:Tech and RAMP & OMMA, and has been quoted in a number of industry publications, including Retail Touch Points, Digiday, and RIS. Anthony holds a B.A. in History from UCLA, and has a teaching credential in secondary education from SFSU.