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Creative Direction

Creative Direction

To succeed retailers and brands must create and sustain a singular and cohesive brand design vision that is unique, relevant and innovative. This begins with an in-depth analysis and an understanding of macro-trends happening in such fields as: fashion, culture and the economy. Expertise in trend forecasting and understanding how to interpret trends into actionable merchandising & marketing initiatives is the key to a compelling execution.

Our service include:

  • Introduction to trend forecasting
  • Tips on how to interpret trends by category
  • Integrated Tools to create & execute “big idea” themes and product categories
  • Keys to understanding how to translate Runway to reality
  • How to optimize trends to drive results and measure success
  • Customized Integrated Marketing and Merchandising templates

Contact us to explore how we can assist you »